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About
Beautyblender, founded by makeup artist Rea Ann Silva, revolutionized the beauty industry with its original edgeless makeup sponge designed for flawless application. Headquartered in the United States, Beautyblender proudly manufactures its iconic pink sponges domestically, setting itself apart in a market saturated with overseas alternatives. The brand has expanded to offer a range of blenders, cleansers, foundations, and makeup tools—all created with a focus on quality, performance, and skin-friendliness.
While the brand has grown into a global beauty powerhouse, it continues to champion U.S.-based production for its core products. Beautyblender’s commitment to domestic manufacturing ensures rigorous quality control, supports American jobs, and aligns with sustainable business practices. Its enduring popularity among professionals and everyday users alike highlights the value of American innovation in the cosmetics industry.
