About
Heat Straps is a family-run, firefighter-founded apparel brand delivering rugged, heritage workwear and fire-inspired gear entirely made in the USA. Launched in 2018 and based on American craftsmanship principles, every piece—from chore coats and wool shirts to duffles and utility vests—is cut, sewn, and assembled in domestic facilities. Their commitment extends to materials (such as virgin American wool and durable cotton) while all design, construction, and packaging uphold a “Buy it for Life” ethos focused on quality, functionality, and longevity. Heat Straps’ lineup balances timeless workwear aesthetics with modern performance, offering users durable, American-made gear that’s designed to serve both daily labor and active pursuits.
