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About
Diamond Gusset is a Tennessee-based denim brand that’s been making jeans in the USA since 1987. Founded by David Hall, a former Levi’s and Lee salesman, the company set out to do things differently, starting with a unique diamond-shaped gusset sewn into the crotch of every pair. This design, inspired by martial arts uniforms, gives wearers more freedom of movement and helps the jeans last longer, especially in high-stress areas.
All Diamond Gusset jeans are designed, cut, sewn, and finished in the United States, with much of the production handled by a small sewing operation in Blue Ridge, Georgia. The brand offers a wide range of fits, from slim to relaxed, and specialty styles like their Defender motorcycle jeans, which feature Kevlar reinforcement and extra pockets for riders. Whether you’re on the job, on the road, or just looking for a solid pair of everyday jeans, Diamond Gusset delivers comfort, durability, and a commitment to American craftsmanship.
